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Say hello 👀 to IMPACT

MashUp, being an audience-led agency, provides a full-stack digital advertising and data solution that enables brands to target, deliver and impact their marketing campaigns more effectively, reaching high value audiences at scale across Malaysia 🇲🇾.

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Our Capabilities

Insights powered by

Audience Discovery / Targeting

Discover the target audiences’ movement and mobility heat-maps and location during day time and night. Understand your audiences, with more than 1,000 different profiles and interests

At MashUp, we source, analyze and use only anonymized (and local) data and do not deal with Personally Identifiable Information (PII) in any way.

Cross Platform Reach / Omnichannel

Specialising in Cross-Screen marketing across Display Network (and even DOOH), with direct targeting and retargeting;  Mobile Advertising IDs (MAIDs) exports targeting; Rich Media formats supported; CPM-based, with low starting spent.

Competitor Analytics

From brand preferences and online behaviour, to footfall attributions on retail store (even spending data#1), MashUp can analyse the audiences, which brands will be able to use the data to prepare with confidence on any upcoming campaign


#1 partnership between LUMOS and Mastercard

Reduce Marketing Wastage
with Rich Audience Insights
and Rich Media Ad Format#2

#2 Example of Rich Media Ad formats:

We are trusted by ...

Hang on, we are delivering campaigns result for our clients at the moment. The list will be up there soon (you are next!)

Mash Up Asia Solution

Registered with Suruhanjaya Syarikat Malaysia (SSM)
202503058610 (PG0567731-D)

For any sales-related matter, please reach out to the below inbox. Our representative will reach out to you the next business day.